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It’s Just a Matter of Time (a post from 2009)
April 29, 2009
In the very near future, brands will invite interaction with their audience – and not to necessarily sell product/service directly. Interaction leads to the sale. Tools like Twitter help advance
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Are you following me? Hmmm?
April 23, 2009
I remember how amazed I was with Twitter back in October 08. I remember following anyone who I thought knew what they were talking about and tried to follow their
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I Sell What I Say – State Farm Hot Dog Salesman
This guy is perfectly cast. Yes, the new State Farm 'You get what you pay for' campaign has legs. And yes, the hidden camera technique resonates of Allen Funt. But
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A Funny Thing Happened on the way to Disney World
Saturday, April 4, 2009 was a pretty special day. We got up before the sun and filled the car with enough clothes and bulk food items to last us a
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Walk-In Closet (Fridge)
The best spots are always perfectly cast and directed.
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In the Name of Love
If there’s one thing all humans know from the moment we emerge from the womb, it’s that Love is good.
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More Love.
This spot makes me smile. Jim is a father of two girls, husband, copywriter, daydreamer and founder of smashcommunications. Follow him on Twitter at @smashadv
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Volvo. They’re Boxy, but They’re Good.
The other day in the laundry room I noticed the tagline on the box of Tide HE detergent: "With Tide – the results are worth it." How ballsy. Not only
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