On the one hand we’re probably watching the greatest QB in the history of football in Peyton Manning. Don’t get me wrong, I hate the guy. But my head says Indianapolis wins Sunday, despite the banged up defense. On the other hand, the Saints are capable of scoring 35 on anybody and their defense is manned by ball hawks, even though they keep talking about how IF they get to Manning enough…(not when.) In 1980, we lived in Baton Rouge…
The water main out front is busted again. Orange machines and people in orange vests and hardhats converge on the street. I am on my way to a meeting. I start the car and Jimmy Eat World drowns out the machines behind me. I backup, park, close the gate, get back in the car, reverse to the edge of the driveway and then input my mileage on the phone. An email comes up. I open it, read it and reply…
The best an advertising agency can do to truly develop a brand is to decipher what is real, and then let that be the tip of the communications spear.
If the purpose of a :30 television spot is to be memorable and to reinforce a brand's core promise of value, then this spot by Staples may be the best ad ever. Think about it – first you have a guy standing in a store branded to the teeth with the company's identity. Then you've got an excited customer screaming the brand's value proposition over and over. Add a couple of helpful employees, and throw in the number of products…
Have you ever seen Scott Monty and Brian Cashman in the same room together?
My Number Is Death miles away from this house, reaching for a widow in Cincinnati or breathing down the neck of a lost hiker in British Columbia? Is he too busy making arrangements, tampering with air brakes, scattering cancer cells like seeds, loosening the wooden breams of roller coasters to bother with my hidden cottage that visitors find so hard to find? Or is he stepping from a black car parked at the dark end of the…
