Author: Jim Mitchem

I'm no Gene Shalit, but when it comes to kids' movies – I'm something of an expert. Since taking our oldest daughter to see Monsters, Inc. when she was a year old, the movies have been an important part of our family life. Mostly we watch them at home once we've had a chance to know more about them, but every month or two we go as a family to the theater. Most kids' movies are disappointing (Where the Wild Things Are)…

What "A Christmas Story" is to Christmas, WKRP's "Turkeys Away" episode is to Thanksgiving. From my family to yours, I hope you find as much gratitude in Thanksgiving as with every other day of the year.  Jim is a father, husband, copywriter and founder of the virtual ad agency smashcommunications  You can find him on Twitter @smashadv

If you look close enough, you can find relevant inspiration from just about everywhere.

No, this isn't new. But it sure will put you on a different planet.  Jim is a father, husband, copywriter and founder of the virtual ad agency smashcommunications  You can find him on Twitter @smashadv

Social media is so simple that some people can't wrap their minds around it. Blame it on the baggage of traditional thinking. However, we can use traditional thinking to help explain the relevance of social media – especially in business.  If you believe that face-to-face meetings with a handshake is the best way to close a deal and that word of mouth advertising is better than anything you can buy – you're 100%, dead-on right. However, somewhere along the line…

If you throw a stone into Social Media, you're going to put an expert's eye out. I have never before seen such a glut of confusion as that which exists in terms of Social Media and who you should trust to help you make the most of it.  Let me ask you a question – are news anchors experts on the news? Maybe, you say? Ok, but can they help solve the problems that the news (constantly) presents? Sure, they're…