Postings

Came across this spot last night and forgot how much I loved it during the Super Bowl. What great casting and direction. Good for Pepsi – well-done.  Jim is a father, husband, copywriter and founder of smashcommunications. You can find him…

Leave it to advertising to effectively communicate the power of Social Media in universal terms.  Jim is a father, husband, copywriter and founder of smashcommunications. You can find him on Twitter @smashadv

Note to brands that have spent their entire lives in bed with traditional media: If you think of Social Media as something like a Golden Ticket – remember, five children went into the factory and only one came out. And…

Note to brands that have spent their entire lives in bed with traditional media: If you think of Social Media as something like a Golden Ticket – remember, five children went into the factory and only one came out. And…

Jim is a father, husband, copywriter and founder of smashcommunications. You can find him on Twitter @smashadv