It breaks your heart. It is designed to break your heart. The game begins in the spring, when everything else begins again, and it blossoms in the summer, filling the afternoons and evenings, and then as soon as the chill…
I have always loved writing outdoor advertising because it routinely offers the toughest challenge to A) get the audience to notice, B) make them feel something and C) get them to take action. Back in 2003, when I wrote this…
