Last night at some point I went onto Facebook to see people raving about an ad for 84 Lumber that caught everyone’s attention. I’m a big proponent of advertising that’s different, and this one was. It was beautifully shot, directed…
Art is born on fire. A miraculous spark. A divine appointment. Its only desire, release. Art is beast that lives in your chest, clawing to get out. Best to accept this inherent truth and let it run to…
You realize they’ve convinced us that we’re our own enemy, right? We MUST coexist between conservative and liberal. Must. We cannot allow one ideology to rule the land. It won’t work. This is America, land of baddest motherfuckers on the…
I never show clients what they want to see in the initial round of branding copy. My job as a copywriter requires that I be two people. One is to think tactically about goals, benefits, target audiences, and so on…
A good day is a minefield eluding the devil with every step as she smiles that sideways smile with hair falling in her eyes. I step past to a more diligent place where I can stay busy with an…
