The Pact

I believe that birds make pacts with our dogs when they build their nests in our yard. The dogs keep...

Yeah, That’s My Kid

My children constantly surprise me. Last month when we were visiting Walt Disney World we splurged and let them play...

weapon of choice

to what end, all this rushing around and dominating the competition? gold? this is man’s destiny? to hoard gold and...

How to Make a Great Ad

When I broke into advertising, I was all about the high concept stuff that left an impact on people. Creating...

Would You Be Upset In Belize?

Life is hard enough without having to deal with bad drivers who don’t use their turn signals. And it’s more...

The Window

The window is constantly shutting. It does not care about your five year plan. Opportunities to live appear in every...

Ants

  What if we are all really just ants? Slaves to the machine. Blinded by conformity of the way things...

Dustin Pedroia is the Reason I Love Baseball

Make no mistake, I’m no fan of the Boston Red Sox. I used to like them back in the day...

They Only Jog in Rich Neighborhoods

Angels constantly swirl around me. Some are beautiful. Some are violent. Some have bad teeth. They protect me from those...

A Letter to America

  Dear All Dogmatic American Party Liners, We Unaffiliated American voters are pissed off at what you’ve done to our...

A Little Advice

I don't like giving advice. In fact, I hate it. It's not that I don't like helping people, there are...

Finding Neverland: A Story of Belize

This year my family took its summer vacation to the Central American nation of Belize.

3 Ways to Save Humans in America

You are what you eat. It’s an idiom kids in the 70s grew up with that made us think about...

Bump

I used to know a guy named Bump. He was a metal worker in my dad’s sheet metal shop. Bump...

Dear Parents, Do Better

In 2001 I became a parent. I chose to become a parent. But like everyone else who is a parent...

I've kept a personal journal for over 20 years - before some people on Twitter could even hold a crayon. Before computers, I wrote by hand. When I could finally afford it, I bought a typewriter. There are stacks of notebooks…

My wife says that she can tell if a song is 'me' or not. She says this is me. Is it you?  Jim is a father, husband, copywriter and founder of smashcommunications. You can find him on Twitter @smashadv

Every summer we spend a couple of weeks on a beach near St. Augustine, Florida. And every summer our youngest daughter's birthday falls during vacation. Cozette, who turned 6 this year, is a fairly easy child to please (unless you…

Came across this spot last night and forgot how much I loved it during the Super Bowl. What great casting and direction. Good for Pepsi – well-done.  Jim is a father, husband, copywriter and founder of smashcommunications. You can find him…

Leave it to advertising to effectively communicate the power of Social Media in universal terms.  Jim is a father, husband, copywriter and founder of smashcommunications. You can find him on Twitter @smashadv

Note to brands that have spent their entire lives in bed with traditional media: If you think of Social Media as something like a Golden Ticket – remember, five children went into the factory and only one came out. And…